Not So Corporate Headshots

Corporate headshots play a vital role in shaping your online presence. From your website to LinkedIn profiles, email signatures, and even pitch decks, these photos are the face of your business. But what if your company’s vibe is less about suits and ties and more about creativity and individuality? What if the traditional, stiff corporate portrait just doesn’t fit your brand?

If you’re in the market for team headshots but want to avoid the conventional, stuffy look, consider a different approach. Here’s how you can break away from the norm and create “not-so-corporate” corporate portraits that truly reflect your company’s unique culture.

Why Opt for Not So Corporate Headshots?

Reflecting Your Company’s Culture

Corporate portraits don’t have to be boring. In fact, they shouldn’t be—especially if your company thrives on creativity, innovation, and a more relaxed work environment. By choosing a less traditional approach to headshots, you can better align your visuals with your brand’s culture and values. This not only helps in branding but also fosters a stronger connection with clients, partners, and potential hires who share similar values.

Boosting Employee Morale and Engagement

Not-so-corporate headshots give your team members a chance to express themselves. When employees feel like they can be authentic and have fun with their portraits, it boosts morale and engagement. This approach can also support hiring and retention efforts by attracting like-minded talent who resonate with your company’s vibe.

How It Works: Creating Not So Corporate Headshots

1. Choose a Background That Fits Your Brand

The first step in creating a unique corporate portrait is selecting the right background. This is where you can get creative. Whether you prefer a clean, simple backdrop or something that incorporates your brand’s colors or office environment, the choice is yours. Think about what visual elements best represent your company and select a background that complements those elements.

2. Add Team Members and Set Deadlines

Once you’ve decided on the background, it’s time to involve your team. This allows them to receive instructions directly, making the process smooth and efficient. Be sure to set a deadline for everyone to submit their photos, ensuring the project stays on track.

Show Some Personality with These Not So Corporate Headshot Ideas

1. Infuse Personality into Your Portraits

One of the best ways to make your corporate portraits stand out is by showcasing personality. Encourage your team to think about how they want to be perceived. Do they want to come across as approachable, creative, or fun? Use these insights to guide their choices in clothing, poses, and expressions.

2. Plan for Authenticity

Authenticity is key to a great headshot. Allow your team members to be themselves during their photoshoot. Encourage them to choose outfits that reflect their personal style, strike poses that feel natural, and even play some of their favorite music to set the right mood. The more comfortable they are, the more genuine and engaging their portraits will be.

3. Align with Your Brand’s Visual Identity

While individuality is important, it’s also crucial to maintain some level of consistency that ties back to your brand. This could be through a common background color, a similar pose, or a cohesive theme that reflects your brand’s identity. Whether it’s a casual, laid-back vibe or a bold, energetic look, make sure that each portrait contributes to a unified visual story.

Tips and Tricks to Make Corporate Headshots Stand Out

1. Customize and Personalize

The beauty of not-so-corporate headshots is that they are highly customizable. Use this to your advantage by giving specific instructions to your team about wardrobe choices, poses, and even props that could add a personal touch. Since they’ll be taking these photos themselves, they have the freedom to experiment until they get the perfect shot.

2. Encourage Practice and Preparation

Since the photos are being taken outside of a traditional studio setting, encourage your team to take their time. They can practice different poses, try out various hairstyles, or even test different lighting setups at home. This preparation allows them to feel more confident and ensures that their final photo is the best representation of themselves.

3. Keep It Fun and Relaxed

One of the advantages of taking your own headshots is the ability to control the environment. Encourage your team to have fun with the process. Whether it’s playing their favorite music or involving a friend or family member to help, the goal is to keep things light and enjoyable. A relaxed subject will always result in a more authentic and appealing portrait.

Conclusion: The Power of Not So Corporate Headshots

Corporate portraits are more than just pictures—they’re a visual representation of your company’s brand, culture, and values. By stepping away from the traditional and embracing a more personalized approach, you can create headshots that not only stand out but also resonate with your audience.

If your company’s vibe is not-so-corporate, don’t settle for headshots that don’t reflect who you are. Invest in portraits that tell your story and showcase the unique personalities within your team. Whether you’re a small business, a tech startup, or a creative agency in Colorado Springs, let’s work together to capture the essence of your brand through not-so-corporate headshots!